Design System

Style Guide

Design system, color palette, typography and UI tokens.

01

Studio Color Tokens

Warm cream and deep forest studio surfaces, calibrated dark tones, and pastel editorial washes.

Studio Canvas & Brand Colors

Cream

#fbf9f5

Light canvas

Cream Deep

#f5f2eb

Surface secondary

Forest

#1a2b23

Dark studio panel

Forest Deep

#0f1a15

Deep dark ground

Coral

#e06d53

Primary accent

Gold

#f2c14e

Studio action accent

Ink

#14201a

Primary typography

Line

#e0dcd1

Borders & rules

Pastel Editorial Washes

Sage

#e3e9e2

Blush

#f6ece9

Vanilla

#faf5e9

Apricot

#fceee6

Sky

#e8eef2

Lilac

#efebf4

02

Typography Hierarchy

Fraunces editorial serif display paired with Space Grotesk interface text.

Display XL

The long look

Fraunces · clamp(2.75rem, 7vw, 6rem)

Display LG

Photographic Series

Fraunces · clamp(2.25rem, 5vw, 4rem)

Heading 2

Archival Visual Direction

Fraunces · clamp(1.75rem, 3.2vw, 2.75rem)

Heading 3

Medium Format Dossier

Fraunces · clamp(1.25rem, 2vw, 1.75rem)

Lede

We take on a handful of projects a year and give each one the room a magazine would have given it.

Space Grotesk · clamp(1rem, 0.5vw + 0.9rem, 1.1875rem)

Body text

Every project belongs to a series, and no series ever closes. We publish full-frame contact sheets, field notes, and technical equipment rosters alongside finished monographs.

Space Grotesk · 1rem / 1.6 line-height

Studio Label

The Index · Dossier No. 42

Space Grotesk · 0.6875rem · uppercase · 0.18em tracking

03

Buttons & Interactive Elements

Tactile pill buttons, studio gold CTAs, arrow links, and circular controls.

On Paper / Light Surface

On Forest / Dark Surface

04

Labels, Badges & Chips

Metadata badges, series tags, and status markers for editorial stories.

The Studio Featured Work Pro Tier Medium Format Portraits Architecture Editorial 12 Projects

05

Studio Frames & Architectural Shapes

The signature arched frame (.arch) and clean minimal cards used across series dossiers.

Arch

Signature Arch (.arch)

50vw 50vw 0 0

1rem

Soft Card (.rounded-2xl)

16px border-radius

Pill

Pill & Avatar (.circle-crop)

999px border-radius

06

Form Controls & Inputs

Clean minimal inputs styled for dark and light studio environments.